PALENA DIGITAL — PROJECT PREPARATION CHECKLIST

Use this checklist to plan a conversation. You do not need every item ready before enquiring.

1. YOUR GOAL
[ ] Describe what your business or organisation does.
[ ] Identify the people you want to reach.
[ ] Choose the main action you want them to take.
[ ] List the problem you want the project to solve.

2. WHAT EXISTS ALREADY
[ ] List your current website and public social profile links.
[ ] Gather approved logo files, brand colours and guidelines.
[ ] Note what already works and should be retained.
[ ] Collect a few references and explain what you like about each.

3. CONTENT AND MATERIALS
[ ] Prepare draft service or programme descriptions.
[ ] Check names, contact details, dates and any prices you plan to publish.
[ ] Gather images you have permission to use.
[ ] For club kits, gather badges, sponsor logos and supplier templates.
[ ] Identify any missing text, photographs or specifications.

4. SCOPE AND TIMING
[ ] Separate essentials from optional additions.
[ ] List needed pages, graphics, sizes or garments.
[ ] Share your preferred timeline and any firm event date.
[ ] Indicate your budget if known.
[ ] Agree who will give feedback and final approval.

5. BEFORE APPROVAL AND HANDOVER
[ ] Check the final content and agreed deliverables.
[ ] Test the agreed website links, forms and mobile layouts.
[ ] Confirm print or production files with the relevant supplier.
[ ] Confirm editing access, file formats and usage arrangements.
[ ] Understand hosting, renewals and ongoing maintenance responsibilities.
[ ] Keep the proposal, approvals and handover notes together.

Security note: Do not include passwords, card details or sensitive records in an enquiry. Any required access should be arranged separately.

This is a planning aid, not a quotation or project agreement.