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Make the first few seconds count.

Give viewers a reason to keep watching and a reason to act. We bring your offer, video creative and audience targeting into a YouTube campaign with a specific job to do, whether that is introducing a product, supporting a launch or bringing people to your website.

Let’s discuss your project

Tell us what you want to achieve. We’ll recommend the work and explain the cost.

PALENA / VIDEO ADVERTISINGVideo advertisingYour story, in motionAudience · Message · ActionWatch → DiscoverILLUSTRATIVE CONCEPT / DESIGNED AROUND YOUR BUSINESS
Where we can help

YouTube Advertising

Brands explaining a product, launching an offer or reaching new audiences through video.

  • Video concepts, scripts & ad creation
  • Short-form & in-stream campaigns
  • Audience planning & remarketing
  • YouTube channel optimisation
  • Video performance reporting
The work behind the result

What we deliver

  • A video campaign concept, script and asset plan
  • Agreed video production or editing and campaign setup
  • Reporting on viewing, engagement and tracked actions

Your proposal confirms deliverables, review stages, timing and fees. Third-party subscriptions and media spend are separate. Hosting and domain registration are not sold by Palena Digital.

How we approach the work

Give the video a job beyond getting views.

01

Find the opening that matters

We define the audience, offer and first few seconds of the message. The creative plan connects what viewers see with what you want them to do.

02

Prepare the video and destination

Agree the footage, editing, formats and usage rights, then connect the ad with a relevant landing page. Production and media budgets are set out separately.

03

Learn from viewing and response

Review available viewing, engagement and conversion data. The findings guide changes to the creative, audience and campaign setup.

Plan your investment

KSh 20,000–45,000

Indicative budget per month. Your written quote confirms the final scope, fees and any applicable taxes.

What this budget covers

One video campaign with supplied approved assets. Filming, editing and setup quoted separately.

Advertising spend, third-party subscriptions, hosting, domains and production costs are separate unless expressly included.

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Bring it together

Build on the work you’re doing.

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Before you choose

Good questions.
Straight answers.

Clear answers on budgets, timelines and what working together looks like.

Do you create the video too?

Video creation can be included. We agree filming, supplied footage, editing, usage rights and versions before quoting production separately from media spend.

How do we get started?

Share your business, your current website or channels, and the result you want to improve. We recommend a focused scope and quote before work begins.

Your next step

What would you like to achieve?

Share your offer, target audience and any existing footage. Let us know whether you need video creation as well as campaign management.

Start a Project